对中国中小企业员工忠诚度的研究

摘 要

整体人员的忠诚度常常像一只无形的手,在左右着公司业绩。相对在品牌、管理规范化、培训和员工福利等方面都具有绝对优势的大型跨国企业，我国中小企业员工跳槽的现象非常严重，人才流失的问题非常严峻。加入WTO以后，我国中小企业呈现国际化发展趋势，竞争加剧。中小企业始终是一个国家国民经济的重要组成部分，不管经济发展到什么阶段，中小企业的存在和发展都是国家搞活经济，扩大就业规模，稳定社会基础的重要因素。研究如何提升我国中小企业员工的忠诚度从短期效应看，有利于提高其本身的竞争力，而从长远来说，有利于增强我国的国民经济实力。本文将结合案例分析我国中小企业员工忠诚度的现状，存在的问题，引起的原因，并提出提升我国中小企业员工忠诚度的有效方法。 关键词：中小企业,员工忠诚度，竞争力

Study on staff's loyalty of small and medium-sized

enterprises of China

Whole Abstract loyalty of personnel often likes one invisible hand, in about Company's achievement. In the face of large-scale transnational enterprises with absolute predominance in brand, management standardization, training and employee welfare etc., staff's job-hopping phenomenon of small and medium-sized enterprises of our country is very serious, the question of brain drain is very severe. After entering WTO, the internationalized development trend appears in the small and medium-sized enterprises of our country, the competition is aggravated.Small and medium-sized enterprises are an