本文是关于大学经济管理的基础问题。 全英文!

Challenges for a manager in a new economy Introduction

There is more and more “new economy” and companies coming up, it brings more and more challenges to the managers. Although there are different types of managers, general mangers, functional mangers, line managers, staff managers and project mangers, but, to make the economy or own company developing is the same and the most important target for every manager. Managers are always playing the leader of an economy; they are all facing the same challenges, in most of it, learn how to build the internal capability to meet increasingly demanding customers and to balance long-term and short-term requirements, are the two significant challenges. Managers are always ready to make decisions about it.

But there are still something more are challenging them. Diversity is one of the challenges that a manager should organize, it is a reality in labor markets and customer markets today. Technology and external environment are two other important sources for the development. To have high technology in an economy will speed up the production and easily make things organized. Any economy are relies on the environment, the external environment are link to every part of the management.

A manager is not just should know what the background of the company is, but also should to know lots of social source, to make this new economy balanced in both short and long term to make money. “So a manager is someone who gets thins done with the aid of other people” said Rosemary Stewart (1967).

Diversity

Managers in many countries work in a context in which the workforce is becoming increasingly diverse. (David Boddy, p15) Diversity, of course, it become one of the most important and significant source of the new economy for a manager. It gives every employers opportunity in an organization to learn from each other, to co-operative in a group work.

Gender and ethnic origin are two dimensions of diversity, it also including disability, age and sexual orientation. There are much argument about it, managing a